Welcome to Episode 140 of SunCast.

Matthew Britt, CEO of Switch Energy, is a Canadian entrepreneur and startup junkie who is one of the best networkers I’ve ever met. His story is a very interesting one, and as I got to know him, I knew he’d be a great resource for you fellow #SolarWarriors since he’s got such a varied and deep experience in starting and running successful enterprise. We dive deep on how he retired at 30 from his first career and is plowing all the earnings and next decade of his life into the school of hard knocks that is revolutionizing the energy industry. Matt is constantly pinging me telling me how he’s connected with this or that guest, and I think you, solar warrior, are going to love his energy.

A Canadian entrepreneur, Matt jumped into solar in 2018 with Zero prior experience in the business. Today, he is leveraging partnerships, the 'new economy' and millennials to grow fast! And, he's doing it in very efficient and innovative ways. He's also an avid SunCast listener, and I'm not aware of another listener who's actively utilized what they've learned from SunCast in their own business the way Matt has.

In today's episode, Matt shares how he is building on his past experience with the fitness and network marketing industries to create lasting partnerships. He also gave insight into how he has learned as a Gen X'er to work with and learn from millennials, and how that has helped their content marketing to win in a crowded marketplace. Matt is the real deal when it comes to being a startup junkie, and I thoroughly enjoyed this conversation. I think you will as well.


Connect with Matthew on LinkedIn

Follow Matthew on Twitter

Check out Switch Energy’s Website

Books/Audio Mentioned:

Challenge to Succeed - Jim Rohn

Sometimes You Win, Sometimes You Learn - John C. Maxwell

About the Host of SunCast:

Nico Johnson is the creator and host of SunCast, a regular conversation with Solar Industry professionals who are leading in emerging solar markets. The content of the show is geared towards listeners looking for insights on where the markets are headed, how to position themselves or their companies, and what today's market leaders do to stay ahead of the pack.

Nico is a 10-year veteran of the solar industry, having led development in the US and Latin America for global companies like Trina Solar and Conergy.  He served as a Peace Corps volunteer in Guatemala and is considered one of the market's leading experts on solar PV expansion in the region.

Nico can be reached on Linked In https://www.linkedin.com/in/nickalus